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Days later, NBA Commissioner Adam Silver appeared in Las Vegas for his annual NBA Summer League press conference. Silver took the stage in the wake of a host of betting scandals that have ensnared Pro Basketball Hall of Fame member Chauncey Billups, former Charlotte Hornets guard Terry Rozier and several other ex-NBA players.
There, Silver was asked by iGB if the NBA has expressed interest in forming a coalition with the other leagues to develop a set of best practises on insider trading and other germane betting-related concerns.
In response, Silver noted that the NBA could be a “party” to that, while adding that he may support the establishment of a federal tsar on sports betting.
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However, 38% expressed concern that adopting AI might reduce the personal, human touch in VIP management.
Within the survey, none of the respondents selected AI or automation as their primary tool for managing VIP portfolios.
Instead, spreadsheets and business-intelligence dashboards each accounted for 30%, and CRM platforms followed at 24%. Only 15% used AI/automation tools in any capacity, and then only as secondary aids.
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“Prediction markets represent a meaningful second channel for NFL wagering but still small on a relative scale, reflecting a new sector with less of an installed base,” observes EKG.
It’s widely believed that all-or-nothing exchanges are carving out significant niches in states, such as California and Texas, where sports betting is prohibited, but there’s also emerging consensus that the prediction market threat to sportsbooks is easing.
A major advantage for traditional sportsbook operators is their ability to aggressively fund customer acquisition and retention bonuses. As EKG points out, prediction markets have “less ability to be generous with bonuses” because users trade against one another rather than against the house.