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About Hammerfall
The statue now stands, bargeless, mounted on a red-striped pedestal flanked by golden sphinxes.
Cleopatra’s Barge opened in September 1970 in what is now the Nobu Hotel tower, replacing the earlier Nero’s Nook lounge. The 180-seat lounge featured as its centerpiece a “floating” stage designed as a replica of the vessel aboard which the Egyptian queen is said to have bewitched Mark Antony.
The pleasure craft, installed in a shallow lagoon, featured a gold-painted, topless figurehead that extended far into the public walkway. Guests quickly turned rubbing the statue’s golden breasts for luck into a classic Vegas tradition; staff regularly repainted the most-touched areas.
Vital Vegas ranked the display No. 4 on his 2014 list of “10 Things You Can Rub for Good Luck in Las Vegas Without Getting Arrested,” a list that featured three other Caesars Palace entries: the hand of the Caesars statue (No. 1); Joe Louis’s boxing gloves (No. 8); and the toe of Michelangelo’s David replica (No. 9).
About Hammerfall
With ice hockey and UFC-themed initiatives driving engagement in North America and a 45% lifetime value increase seen with the launch of MEGA Shoot, a player-versus-player simulation penalty shootout game initiative which launched during the World Cup, it is an exciting time for the Malta-based platform provider.
Barrett also describes how MEGA can “make a player feel connected within the software ecosystem and the brands” Soft2Bet operate with.
Play the video above to watch the full video interview and hear more insights from Harrison Barrett.
About Hammerfall
Beyond SunBet’s growth, another highlight of Sun International’s H1 was a return to growth for its land-based casino segment, for the first time in three years.
Revenue from land-based casinos increased 1.5% to R3.42 billion, while Sun International’s market share in South Africa grew 2.3% to 49%.
Land-based gross profit dipped 0.7% to R2 billion, however, with the company’s investment in the segment increasing over the period.